Marketing that works

Where do you want to go?

You have a great product or service; now you need to inspire your customers to give it a try.

As a one-stop-shop for marketing strategy and execution, our team can build your brand, develop campaigns that get results, and produce fun creative your audience will remember—and that’s just the start. By combining our industry experience and your community knowledge, we’ll develop one-of-a-kind marketing campaigns tailored to your organization. Wherever you are headed, Pivot helps you get there.

Our Marketing Process

Marketing offerings

Strategy

We look at your marketing efforts, chart your company goals, assess the market situation, and develop a roadmap to get you where you want to go.

Creative development

Attract attention and get your audience to take action with messaging and graphics that sing. Love this part of marketing? Great, we can’t wait to work on it with you!

Planning and implementation

Need extra support to organize, schedule, and run marketing campaigns and programs? Our expert marketers and coordinators have you covered.

Digital Only

Partner with our digital experts to enhance your Search Engine Optimization, Generative Search Optimization, Search Engine Marketing, paid and organic Social Media Marketing, and email marketing.

Our process

Make a plan

Adventuring without a map may sound fun…but it’s really just another way to get lost. We’ll help you connect with customers and make a lasting impact by identifying your goals and developing a strategy to get you there.

Understand company goals and priorities
Identify competitors and target audience
Assess market situation
Develop schedule of marketing activities

Concept and campaign development

Once we know what you want to accomplish, we develop a creative brief that aligns with the plan elements. A campaign brief outlines the specific goals, needs, and audiences we are trying to engage with a particular campaign and allows us to assess the success of any creative work produced. This campaign brief serves as a guide that is used to keep our work focused and headed in the right direction.

Campaign brief
Campaign pitch
Concept pieces and sample language

Development

This is where our teams get to work creating marketing deliverables that shine bright enough to capture the attention of your target audience.

Design
Copywriting
Digital advertising
Organic social media support

Communication at all stages

Throughout our work, we meet on a regular basis to maintain momentum and to monitor and track results.

Bi-weekly meetings to ensure timely implementation
Quarterly or mid-year reviews to assess performance and market shifts
Annual planning, because we want to be your partner today, tomorrow, next year, and forever

Marketing FAQs

Just in case we lost ya up there.

We offer flexible options to fit your needs — from full-scope marketing retainers to project-based hourly work and digital-only packages. We also offer a variety of à la carte services if you’re not quite ready to commit to a long-term partnership.

We start by getting to know your goals, challenges, and audience. Then we build a tailored marketing plan based on data, industry insights, and what makes your brand unique.

You’ll be paired with an account executive, who will be your primary point of contact and who will be in regular communication with you. You will also receive a strategist, a digital expert, project coordination support, plus a full team of copywriters and designers.

We track performance using metrics that matter most to your business: engagement, reach, conversions, ad performance, acquisition, churn rates, and ROI, and we adjust strategies as we go.

We combine creativity, data-driven insights, and deep industry expertise to craft practical solutions that truly move the needle. Instead of relying on templates, we create marketing materials as unique as your brand, tailored to your goals and audience.

It’s simple! Reach out to us, and we’ll schedule a conversation to learn more about your needs and suggest next steps.

Not sure what you need? Don’t let that stop you. We’re happy to help you assess where you’re at, what your needs are and recommend the right next step for you to accomplish your goals.